Staff Writer
Hyderabad: Michelin, the world’s leading tyre technology company, has launched two new Michelin Tyres & Services Store (MTS) in Hyderabad, further strengthening its footprint in the city. Launched in partnership with Ashoka Wheels and 4 Wheelz & Tyres, the dealerships are in the prime locations of Banjara Hills and Kollur Village respectively. With this launch, Michelin takes its total network in Hyderabad to 5 stores, enhancing customer accessibility and expanding its premium retail presence in the region.
The expansion of dealerships is in line with Michelin’s strategy to be present closer to the consumer in key markets in India. Michelin recently showcased its first made-in-India premium passenger car tyres, strengthening its manufacturing capabilities in the country.
Ashok Wheels and 4 Wheelz Tyres, both dealerships offer latest technology and enhanced consumer experience. They offer Michelin’s premium tyre range and high-precision equipment for services like wheel alignment, road force balancing, and premium tyre fitment services.
The new stores were inaugurated by Prashant Sharma, National Sales Manager at Michelin India. Commenting on the dealership launches, Mr. Shantanu Deshpande, Managing Director, Michelin India said, “Hyderabad continues to be a fast-evolving automotive market in Southern India. The city’s growing base of luxury and premium vehicle owners, coupled with its strong service ecosystem, makes it an ideal market for Michelin.
The launch of two new stores in this city aligns with our commitment to expanding our network, improving accessibility, and providing customers with world-class premium products and the full-fleded Michelin experience. This milestone coincides with our strengthened manufacturing capabilities in India, with the passenger car tyre manufacturing unit in Chennai.”
Through partnerships with trusted local dealers like 4 Wheelz & Tyres and Ashoka Wheels, Michelin continues to strengthen its network of premium touchpoints across India. Both the stores offer Michelin’s complete range of premium tyres known for safety, durability, and superior performance, catering to the needs of both luxury and performance vehicles.
